LinkedIn Outreach Tips for 2025

LinkedIn outreach tips for 2025 aren’t the same as they were some years ago. The typical outreach messages that generally got responses some years ago now fail to even get opened. 

On top of that, automation is everywhere and more and more people are pitching on the platform, with most of the outreach messages looking the same. Since the overall outreach environment has evolved, you want to follow the latest tips for LinkedIn outreach to stay ahead. 

To help you generate leads on LinkedIn in 2025, we’ve rounded up the most recent and practical tips for LinkedIn outreach. You’ll also learn how to use a LinkedIn automation tool to scale your LinkedIn outreach without losing authenticity.

LinkedIn Outreach Tips

Here are six tips for LinkedIn outreach that actually work in 2025:

1. Don’t Pitch Right Away 

In the past, B2B sales professionals used to send a pitch along with or right after sending a connection request to a prospect. This strategy doesn’t work any longer. 

LinkedIn users now tend to ignore outright sales pitches. In 2025, you need to think strategically and focus on building trust with your prospects that could naturally lead to sales. 

So, instead of making a pitch in your connection request, consider sending something human. 

For example, a short note like, “Saw your post on XYZ, mind if I connect?” works better than pretending you’re trying to network when you’re clearly selling.

Once they accept your connection request, give it a break for a few days before following up. You don’t want to seem desperate or build pressure. Let your new connection breathe and then start building trust and credibility through follow up messages. 

2. Use Voice Notes 

Did you know that you can send voice notes to your 1st-degree connections using the LinkedIn mobile app? This feature is also available for group messages. 

Sending a voice note on LinkedIn makes your interaction with a prospect feel real and personal. This means you have a higher chance of building trust and getting a response. 

However, make sure to keep your LinkedIn voice messages under 30 seconds. Plus, speak like you’re talking to a colleague and avoid pitching right away. It is also a good idea to reference something relevant or common to pique the interest of your connection.

3. Embrace Hyper-Personalization

Sure, you can start with a structure. But copying and pasting the same standard outreach message to 100 people doesn’t work because today’s savvy LinkedIn users know what generic looks like. They’ve seen it all.

Instead, it is best to use context and hyper-personalization for outreach on LinkedIn. 

Check out your prospect’s LinkedIn profile, website, and other information available online. Then, in your outreach message, mention something you found about their professional achievements, projects, roles, or activities during your research.

This approach helps hyper-personalize your outreach to each prospect, increasing the chances of getting a reply. 

4. Warm Up Your Prospects Before Reaching Out

It is always good to engage with and warm up your target connections before sending them an outreach message. 

You should check out what they have shared on LinkedIn, such as posts and articles. Then engage genuinely with their content in the form of likes, thoughtful comments, and sharing of posts. Or maybe you’d want to tag them in relevant comment threads on other peoples’ posts. 

This strategy lets you get your name in their notifications, which helps create familiarity. And when you finally reach out, your message feels warmer and relevant.

5. Use Soft CTAs

Asking for 15 minutes of someone’s time when they don’t know you is a hard sell. Instead, in your initial messages, ask for a quick opinion, reaction, or response to something you’ve shared.

Example: “Curious what you think of [this]? You mentioned something similar in a post last week.”

In your subsequent messages, try soft CTAs like the following: 

• “Open to chatting if this ever becomes a priority”;
• “If now’s not the time, feel free to keep this on your radar”;
• “Let me know if this is even remotely relevant”.

6. Automate Smartly with a LinkedIn Automation Tool

Manual LinkedIn outreach is time-consuming and cumbersome, so consider integrating LinkedIn automation in your outreach strategy.

Dripify LinkedIn automation tool allows you to create automated and hyper-personalized message sequences. A good automation software will even let you try out different versions of your LinkedIn messages and connection requests to see which one gets the most responses and performs best across your key metrics.

LinkedIn Outreach Secrets in 2025

Everyone wants a quick trick to succeed in their LinkedIn outreach. But the actual “secrets” to better outreach on LinkedIn in 2025 are simple things most people skip. 

• Research your prospects. What do they care about? Where are they based? What role do they play in their company? This information will help you hyper-personalize your outreach; 
• You don’t have much time before someone decides to read or ignore your message, so keep your message short and clear;
• Early mornings and late afternoons usually get better replies;
• People check your profile before replying, so make sure it is looks professional;
• Most people don’t reply after one message. That’s normal. But following up three times is standard and effective if done right;
• Track open rates, response rates, and conversion rates and use the data to improve your campaigns;
• Engage your prospects by offering something valuable, such as a case study, industry report, or a guide.

Automate LinkedIn Messaging in 2025

Automating LinkedIn messages is a great way to scale your outreach, unless it makes you sound robotic. 

To that end, you should treat a LinkedIn automation tool like an assistant and not a replacement for you. 

The right automation tool lets you:

• Automate connection requests with personalized notes;
• Create and send hyper-personalized outreach messages;
• Automate and schedule follow-ups;
• Avoid spam flags by pacing messages naturally.

Use Dripify for LinkedIn Outreach in 2025

Dripify is a simple yet advanced LinkedIn lead generation tool that balances efficiency with personalization and safety. It lets you run multi-channel campaigns (LinkedIn and email) from a single dashboard.

Here’s what you can do with Dripify:

• Set up drip campaigns that send messages at optimal times;
• Personalize each message with dynamic fields (like first name, company, or role);
• Set smart delays and triggers;
• Test different versions of outreach messages to pick the best one;
• Sync with your CRM so you never miss an opportunity;
• Monitor performance with real-time analytics.

If you want to run a smarter outreach and build real relationships, Dripify definitely will help you. Try a free trial today!

Conclusion

LinkedIn outreach tips for 2025 aren’t shiny tricks or viral templates. In fact, it is about adopting new technologies and doing the basic and most important things better than your competitors do. 

Outreach on LinkedIn now requires hyper-personalization, consistency, and AI automation.